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PSMA25: awarding excellence in ITSM

PSMA25 offers a great opportunity to highlight the achievements of IT service management individuals and teams, whose skills, commitment and imagination have marked them out for special recognition. 

Please join us in congratulating our finalists and winners below.

A MASSIVE THANK YOU TO OUR PSMA25 SPECIAL GUEST

MARK WATSON

Mark Watson is one of the UK’s leading live comedians, as well as a writer, producer, and director. Nominated twice for the main Edinburgh Comedy award (winning it the second time), Mark’s brand of intelligent observation, friendly banter, and endearing frustration with the world engages and entertains in equal measure.  We’re delighted to welcome him to PSMA25.

ANNOUNCING OUR PSMA25 WINNERS!

PeopleCert TEAM OF THE YEAR

Awarded to the members of a team that have supported their customers in providing inspirational service delivery and significant business benefit. They will have successfully built trusted relationships with the business to co-create value or adapted their ways of working to support business innovation while simultaneously improving the maturity of service management within their organisation.

MORE INFORMATION ON THE TEAM OF THE YEAR AWARD

THIS YEAR’S FINALISTS:

  • Aviva: Trailblazers of trust – driving service excellence and business growth
  • BT: Operational resilience with business problem management
  • Serco: Transformation in service performance and operational maturity
  • Vodafone: Service management reimagined – price x quantity
 

AND THE WINNER IS: BT – Operational resilience with business problem management

CUSTOMER EXPERIENCE AWARD (new FOR 2025!)

Awarded to an organisation or service management team who have provided the highest level of service to a customer, either internal or external, going above and beyond expectations to provide a truly exceptional customer experience. This might have been achieved through a new project, service improvement plan, organisational design change or new technology, or a combination of these.

MORE INFORMATION ON THE CUSTOMER EXPERIENCE AWARD

 THIS YEAR’S FINALISTS:
  • Brillio: Enabling a successful ServiceNow implementation through OCM 
  • CGI : A people-first approach
  • Leeds Building Society: ITSM tooling upgrade to supercharge colleague experience
  • Ministry of Justice: Streamlining customer process for assistive technology requests
  • Vodafone : Global change management transformation
 

AND THE WINNER IS: Brillio: Enabling a successful ServiceNow implementation through OCM

Highly Commended: Ministry of Justice: Streamlining customer process for assistive technology requests

SERVICE INNOVATION OF THE YEAR

Awarded to an organisation that has completed a service transformation project or implemented a solution to a significant service-related issue in the last year, either alone or in partnership with one or more service providers. The successful organisation or partnership will have demonstrated ingenuity in their approach, highly effective management skills, excellent communications and stakeholder engagement, and efficient use of available resources. In addition, the organisation may have adapted new or agile ways of working in order to innovate at velocity.

MORE INFORMATION ON THE SERVICE INNOVATION AWARD

THIS YEAR’S FINALISTS:

  • Capital One: Customer-centric business process monitoring
  • Coventry Building Society: Automated access control
  • Manchester Metropolitan University: Our enterprise service management journey
  • Vodafone: Driving service excellence through intelligent asset visibility
 

AND THE WINNER IS: Manchester Metropolitan University: Our enterprise  service management  journey

YOUNG ITSM PROFESSIONAL OF THE YEAR

Awarded to an individual under the age of 30 who has demonstrated an outstanding level of achievement, ability and team support in the early years of their ITSM career, and who also promises great potential for future success.

MORE INFORMATION ON THE YOUNG ITSM PROFESSIONAL AWARD

THIS YEAR’S FINALISTS:

  • Molly Hemeter, BT
  • Chloe Mackay, Vodafone
  • Ethan Malvern, 3RS IT Solutions
  • Josh Nicholl, Irwin Mitchell
 

AND THE WINNER IS: Chloe Mackay, Vodafone

Highly Commended: Josh Nicholl, Irwin Mitchell

ASHLEY HANNA CONTRIBUTOR OF THE YEAR

The Ashley Hanna Contributor of the Year Award is presented to an individual who has made a very significant contribution to the service management profession, either as an itSMF UK volunteer, as a highly dedicated team member within their own ITSM organisation, or in some other way within the community. The individual may be well known for their commitment and achievements, but equally we’d like to hear about any ‘unsung heroes’ who consistently go the extra mile. This award is named in memory of a truly dedicated ITSM professional and itSMF UK volunteer – Ashley Hanna .

MORE INFORMATION ON THE ASHLEY HANNA CONTRIBUTOR AWARD

THIS YEAR’S FINALISTS:

  • Lynda Cooper, Project Editor, ISO/IEC 20000-1
  • Chevonne Hobbs, Illuminet Solutions
  • Julia Veall, Vodafone
  • Stephanie Ward, Scopism
 

AND THE WINNER IS: Chevonne Hobbs, Illuminet Solutions

CONTENT OF THE YEAR

The Content of the Year award is decided through a member vote,  choosing from all the eligible content published on the itSMF UK website during 2025. All members are encouraged to submit articles, blogs or vlogs for publication (please send an outline or the completed article to [email protected]); it’s one of the most effective ways of sharing service management views and  experiences – and who knows, you could win this award.

THIS YEAR’S FINALISTS:

  • Rachael Elliot, CGI
  • Valerie Wilson, BT
  • Barry Corless, CGI

AND THE WINNER IS: Rachael Elliot, CGI

2025 CHALLENGE CUP

Each year teams of up to four itSMF UK members go head-to-head to compete for this prestigious award, based on a specially devised business simulation. Although the described scenario is fictitious it is based on real events, and the Challenge Cup offers a perfect opportunity for service management professionals to pit their wits against teams from other organisations.

Alongside the learning experience and competition, a charity donation of £1,000 is made on behalf of the winning team. This year the team nominated ‘Breast Cancer Now’ to receive the money – a very worthy cause!

WINNER: Vodafone (VOIS)

DAVE JONES INSPIRATIONAL LEADERSHIP AWARD

Dave Jones was a popular member of itSMF UK and an influential service management professional for many years. This award, recently introduced in his memory, highlights the achievements of an individual who has demonstrated inspirational leadership within the ITSM world over a significant period.

AND THE WINNER IS: Lynda Cooper

PAUL RAPPAPORT LIFETIME ACHIEVEMENT AWARD

Presented annually to an individual who, in the judges’ view, has made a sustained and outstanding contribution over a number of years to the field of IT service management and to itSMF UK. It is the organisation’s ultimate recognition for IT service management professionals.

AND THE WINNER IS: Claire Agutter

PSMA25 IS POWERED BY

A LOOK BACK ON PSMA25

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Event – ITIL Case Study Day

FREE for itSMF UK members, join us for a line-up of ITSM practitioners presenting ITIL case studies and deep-dive practice views. Settle into your seat at the British Motor Museum, network with other attendees, and join us on a journey of service management improvement with speakers from Bupa, The Salvation Army, Vodafone and PeopleCert.

17 September, 09:30 – 16:30

more information