Online Masterclass – Design Thinking in IT Service Management: from problem to solution

Many organisations want to innovate but struggle to create solutions that people actually need or use. New ideas often fail because teams spend too much time focusing on the problem and not enough time understanding the people affected by it.
Design Thinking offers a different approach. Unlike other innovation methods, it is solution-based and user-focused. Instead of getting stuck on the problem, it encourages teams to explore creative ways to solve it. The process begins with understanding the user’s experience and needs, then moves toward building useful, practical solutions.
Design Thinking helps professionals from any field work together, think creatively, and deliver outcomes that are both new and meaningful.
Target Audience
This Masterclass is designed for:
- Primary: IT Service Managers, Project Managers, Product Owners.
- Secondary: Business Analysts, Service Designers, Customer Experience (CX) Managers, and Process Owners.
What will it involve?
This masterclass focuses on the practical application of the Design Thinking approach within the realities of IT service and product management. Participants, working in small groups, will go through the full path from understanding user needs to building and testing initial solution prototypes.
Workshop objectives:
- Understand the strategic value of Design Thinking in service design.
- Learn the foundations of the Design Thinking model.
- Practical training in using the tools.
What are the key benefits of attending?
Upon completion of the Masterclass, participants will be able to identify areas within their organisation that require a human-centric approach. You will receive a ready-to-use toolkit that will enable you to facilitate idea generation sessions and solve complex problems within your team.
Delivery Platform
This online Masterclass will be delivered using Teams.
PeopleCert ITIL CPD Points
itSMF UK members will automatically earn 7 ‘Professional Education’ ITIL CPD points for attending this event – more details available here.
How much does it cost?
Places are available to itSMF UK members for £295.00 + VAT.
Not yet a member? You’ll be shown a price of £460 + VAT which includes an ‘Individual’ level annual membership. To find out about other membership levels, benefits and costs please click here.
Please contact the office on +44 (0) 118 918 6500 to discuss a dedicated delivery of this event for your organisation.
online remote
